Content is King: Why Chasi Marketing

Content is King: Why Chasi Marketing

September 19, 2023

In today’s digital age, establishing a strong online presence is crucial for business success.

To achieve this, one of the key strategies is content marketing, and Chasi has perfected the art of leveraging content to elevate your brand. Unlike traditional marketing firms, Chasi believes in transparency, giving you full control over your marketing budget and strategy.

Transparency and Budget Control

Chasi breaks away from the industry norm of opaque billing practices. They work directly from your Google, Nextdoor, and Facebook accounts and billing methods, allowing you to set your budget and see exactly where your money is going. No hidden costs, no surprises – just a clear view of your marketing expenses.

Comprehensive Marketing Services

What sets Chasi apart is our cohesive approach to content marketing.

 

  • Brand Strategy: Chasi will develop and maintain a brand strategy that aligns with your core values.
  • Engaging Articles: Professionally written articles for your website that resonate with your target audience.
  • Visual Excellence: Chasi provides stunning imagery for your articles and Instagram posts, ensuring your brand shines.
  • Social Media: Crafted social media descriptions that tie back to your core values, products, and services.
  • Hashtag Optimization: Chasi optimizes hashtags to reach your desired audience effectively.
  • In-Depth Articles: Content with substance, typically around 800 words, that captivates your audience.
  • Google My Business Setup: Get listed on Google Maps and make it easy for customers to find you.
  • Newsletter Outreach: Monthly email newsletters showcasing new articles, announcements, and special offers.
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Publishing Blogs for PageRank Improvement

One of the core pillars of Chasi’s content marketing strategy is the creation and publication of high-quality blogs on your website. This practice not only engages your audience but also plays a vital role in improving your Google PageRank. Here’s how Chasi’s blog posting approach benefits your online visibility:

  • Fresh, Relevant Content: Google’s algorithms favor websites that consistently publish fresh and relevant content. Chasi ensures that your website remains active and up-to-date by regularly posting well-researched and expertly crafted blogs.
  • SEO Optimization: Each blog is meticulously optimized for search engines. Chasi conducts thorough keyword research to identify the terms and phrases most relevant to your business. These keywords are strategically integrated into the content, headers, and metadata to enhance your website’s search engine ranking.
  • Internal Linking: Chasi’s blog posts incorporate internal links that guide visitors to other relevant pages on your website. This not only improves user experience but also helps search engines crawl and index your site more effectively.
  • Authority Building: Consistent blogging establishes your website as an authority in your industry. When you consistently produce valuable content, other websites and blogs may link back to your articles, further enhancing your online credibility and PageRank.
  • Social Media Promotion: After publishing each blog post, Chasi promotes it across your social media channels. This boosts engagement, encourages sharing, and drives traffic back to your website, which Google sees as a positive signal.
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Meta & Google Ad Management

Chasi also handles your Meta and Google Ads with complete transparency. You control your ad budget, and Chasi manages and suggests campaigns based on your specific audience, keyword scope, budget, and campaign duration. No long-term commitments; you can pause or resume marketing efforts on a monthly basis.

  • Keyword Research Excellence: Central to successful ad campaigns is the selection of the right keywords. Chasi conducts extensive keyword research, delving deep into your industry and niche. We identify the most relevant, high-performing keywords that potential customers are likely to use when searching for products or services like yours. This research ensures that your ad campaigns are laser-focused on reaching the right audience, maximizing your chances of conversions.
  • Monthly Campaign Adjustments: Digital marketing is dynamic, and what works today may not work as effectively tomorrow. Chasi understands this and adopts a proactive approach to campaign management.
  • Continuous Monitoring: Chasi keeps a watchful eye on the performance of your Meta and Google Ad campaigns. They track key metrics such as click-through rates, conversion rates, cost-per-click, and ad engagement.
  • Data-Driven Insights: Leveraging data from campaign performance, Chasi makes data-driven decisions. They identify which keywords, ads, and targeting options are delivering the best results.
  • Adjustments and Optimization: Armed with insights, Chasi doesn’t hesitate to make adjustments to your campaigns. They may refine keyword targeting, tweak ad copy, or adjust bid strategies to ensure maximum ROI.
  • Budget Allocation: Your marketing budget is a precious resource. Chasi optimizes budget allocation to focus more on what’s working and scale down what’s not, helping you get the most out of your investment.
  • A/B Testing: Chasi often conducts A/B tests to compare different ad variations and identify which ones resonate most with your audience. This helps refine ad messaging for improved performance.
  • Ad Extensions: Chasi makes strategic use of ad extensions to provide potential customers with additional information and reasons to choose your business, such as location information or special offers.
  • Transparency and Client Control: One of Chasi’s core principles is transparency. You retain full control of your ad budget and campaign strategy. Chasi’s role is to provide expert guidance and recommendations based on your goals and data insights. You can pause or resume marketing efforts on a month-by-month basis, offering you flexibility and control.
  • Comprehensive Reporting: We don’t keep you in the dark about your campaign’s performance. We provide detailed monthly reports that give you a clear view of how your ad budget is being spent and the outcomes achieved. These reports empower you to make informed decisions and refine your marketing strategy as needed.

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Paul Hansen
Paul Hansen

Just left a 5 star review

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Paul Hansen
November 26, 2023

Everybody here is a straight wizard. The platform is better than most of the others out and the support is off the charts. Have faith in Chasi!

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Victoria Scrivner
October 26, 2023

Awesome company. I put my full trust in Tyler and he exceeded my expectations. The timing of everything was beautiful. He really listened and even advised on certain things I needed to change. Everything has been seamless. I 100% recommend this company and will continue to use it for mine.

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Darias King
October 24, 2023

Chasi is an amazing website development platform that is simple and user friendly. I switched over here after years of using Wix and I haven't been happier. I appreciate how much functionality there is within the website builder and how easy it is to learn. Highly recommend for anyone!

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Cynthia Caldow
October 24, 2023

We are super happy with the web design and marketing work by the Chasi team. They have made out e-commerce store super easy to use and we love the website design. Their customer service is great and we highly recommend.

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Trae Small
October 24, 2023

If your needing help with building a professional web sight to scale your business “Chasi” is the way to go. They have been there every step of the way and helped with the entire process. Best in the business!

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Stephen
June 1, 2023

Outstanding experience with Tyler. Very knowledgeable, creative and professional. Highly recommend!

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Jacob Zimmerlee
May 31, 2023

This is the only choice if you want a quick, professional, triple A website with some of the best in the business!

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Zerek Sanchez
May 19, 2023

Christian was amazing on building my companies website, very transparent a extremely helpful I highly recommend!

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David Dabney
April 5, 2023

An amazing Web builder, where you get so much more for your buck than other web builders like wix or elementor.

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Tom Petschke
April 4, 2023

Helpful and good to work with.

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Ethan Felt
April 2, 2023

Great customer service! Christian was very helpful with the whole website design process. He was very knowledgeable and quick to answer all of our questions. Overall great experience.

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Justin McCarty
March 22, 2023
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Perry Layne
March 2, 2023

Excellent system. Chasi makes it way easier than WordPress to create smooth and beautiful websites. Also it has saved my clients time and money. Can't recommend Chasi enough!

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Andrea Fuller
December 9, 2022

Tyler and Chasi were very helpful in creating an updated look for our website that we are very excited about. We had some issues redirecting etc. from our old website and he worked with our IT person until the site was up and running. Thanks Tyler

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Ethan Sale
March 29, 2022

Chasi Website Builder did a great job on my general contracting firm's web design. They were responsive and helpful throughout the entire process. They took our ideas and dialed them up a notch, giving us a greater web presence than our competition in the area. Highly recommend for anyone looking to work closely with their web design company.

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Chef Jaclyn Joseph
January 31, 2022

Chasi Website Builder did such an amazing job on my company website. They were super professional, timely and always accessible. They truly listen to what you’re envisioning and bring it to life. I highly recommend the team at Chasi - you’ll be in great hands!

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Arielle Rebekah
May 27, 2020

Tyler spent months redesigning my website and helping me plan for an expansion. He is extremely knowledgable, helpful, and will answer every question that you may have. He is also astoundingly resourceful - if he doesn't have an answer to a problem or a question, I can always trust that he'll find it. I'm super happy with how my website came out, and I owe it all to Tyler!

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Tyler did a fantastic job elevating our website to a new level. His skill set is not limited to excellent design aesthetics. He also displayed a wide range of technical knowledge which ensures our website will be SEO-friendly for many years to come. Very prompt and professional. Excellent execution. I would highly recommend.